2021 Email Benchmarks: Media and Publishers

Email marketing benchmarks reveal whether you are evolving with the industry or if you’re being left behind by your competitors.

To bring you this crucial information at a critical time, Campaign Monitor analyzed billions of emails sent by media and publishing organizations to understand how email trends have been affected over the past year. This in-depth report explains what that analysis discovered and what these larger trends mean for you.

In this report, you'll learn:

• What day is the best for sending email
• How you can combat news fatigue in your email strategy
• Larger trends in the publishing industry
• Actionable tips to implement today to start improving your email performance